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I would suggest that you use SEMRUSH daily. To monitor you website’s traffic, keywords and competition rankings, this way you can see what keywords they are targeting.
The tool makes keyword research a walk in the park. Keyword research is the foundation of any online business, so having SEMRUSH for this stage, is a lifesaver.
Once you have done your keyword reseach, you can add the keywords that you wish to track, in all major search engines. You can even base the keyword tracking on geographical location.
Without SEMRush, a business may as well bury it’s head in the sand.
Semrush helps you find all of the specific keywords that any website on the internet is ranking for, this means you own website, you competitors/suppliers etc. The tool also gives more details regaring the specific keywords, related keywords and suggested keyword ideas. These are very useful!